Business Creation Projects
Is your company active in the food industry and do you have ideas on how to develop your business with initiatives where food and health play an important role? The Anton Jurgens Institute offers you the platform to realize your business creation ambitions. The approach is unique: the Business Creation Project of your company will be executed in cooperation with parties from your chain, knowledge centres and interesting parties from the network, with a 1+1 = 3 synergy!
Business creation is pivotal for companies that market food products. Due to the complexity of the process, successes are scarce. Business creation asks for involvement and mobilization of the entire chain. It needs a place where many experts and cooperating professionals come together with a common goal, who understand each other’s language and who contribute, share and develop knowledge. Moreover, the product life cycle that keeps on getting shorter asks for efficient development and innovation courses. This creates a field of tension between the requirement of great efforts on the one hand, and on the other hand promising initiatives that could strand in an early stage.
Business creation is pivotal for companies that market food products. Due to the complexity of the process, successes are scarce. Business creation asks for involvement and mobilization of the entire chain. It needs a place where many experts and cooperating professionals come together with a common goal, who understand each other’s language and who contribute, share and develop knowledge. Moreover, the product life cycle that keeps on getting shorter asks for efficient development and innovation courses. This creates a field of tension between the requirement of great efforts on the one hand, and on the other hand promising initiatives that could strand in an early stage.
